This is the kind of stuff that really gets my heart pounding, to wake up in the morning and gaze at these first-ever-seen vintage 928 photos in my inbox!
I've imagined what it was like to be at the Geneva show in 1977 for the first public launch of the Porsche 928, but Bob Stonerock was actually there. For that, I'll be eternally envious - and ever grateful for sharing these photo with me, with us.
Read on for more on this special Porsche...
But I'll tell you what I do know...
It was a pre-production 928 hand-built off the production line ca. February through mid-March 1977, finished in time for the Geneva show on March 17th.
Now what makes things interesting is that it would have been built nearby the first batch of pre-prod press cars used for the international press launch near Nice, France in late February.
And being that this was a drivable prototype, it was registered in Stuttgart as a Porsche werks car, license number S-DA ??25. Its plate number suggests it was registered after its show tour (may have included the Frankfurt auto show), some time in late '77, early '78
Based on documents used for early 928 research, I believe it's VIN 9288100030 - making it the 20th 928. It was built along-side a white-over-red show car, serial number 0029.
Hold on... another 928 at the Geneva show, you say?
It was a myth to me, only referenced in Ludvigsen's Excellence was Expected as 'a white one with [had] red interior...'.
I know there had been a 928 matching the same description at the Frankfurt show later that year in September '77, but was it at Geneva as well? Thanks to Bob, we now have an answer.
More on this white whale later...
What I do know is that this red show car has inspired me for years! In fact, I’ll have you know that it was the single most important ingredient that got me into these early 928's. I imagine myself at the Geneva Auto Salon in 1977, looking up at that gorgeous red-over-white beauty, and all I can say is,
"Whatta helluva car, that 928!"